In their 2010 Good Purposes report (download here), Edelman conduct 7000 interviews across multiple countries to understand consumer sentiment as it related to the role of business and sustainability. It was a report, sponsored by Pepsi, that was high lined by a convincing statistic that “86% of global consumers believe that business needs to [...]

Very happy to learn today that one of the teams I was working with last year through the CEIBS Responsible Leadership course was able to successfully embed their project and launch it today. Focused on diverting EXPO materials for the landfill, their first client is the YK Pao school in Shanghai. Full details are below. [...]

Last night, while speaking at the Wokai Drinks for a Better World event, I chose to highlight the impact that a single person taking a single step can have on the environmental, economic, societal, and community issues we face. In doing so, I went through my personal journey to establish and support organization that were [...]