For the last three years, I have been fortunate to be working at the China Europe International Business school as an Adjunct Professor of Sustainability and Responsible Leadership. In this time I have facilitated a course that over 600 students have been required to take, and why it is different (and so much fun) is [...]

Are you a reader who is Linkedin, Tweeting, or would like to be notified when a new video or presentation are uploaded? Then take a few minutes to integrate the various Collective Responsibility social mediums into your accounts… and if you are not sure about which mediums are worth your time (social media can get [...]

One of the main concerns for many firms, and donors in general, over the last few years has been the ability to identify and scale up partners that will provide for the highest report on their program investments in China. In part, this is a result of the various scandals and difficulties many have faced [...]

The other day, while making my way home I caught a glimpse of Toray’s desalination advertisement. It was one of those moments that at first I was not sure what I was looking, or the greater meaning, until the very end where the advert cuts out with the ocean in the background and makes reference [...]

If the first step towards recovery is admitting that you have a problem, then readers will agree that Apple taking the time to meet with several of China’s most prominent Green NGOs was a first step for Apple. Particularly given the fact that Apple was largely unwilling to address the numerous labor and environmental failures [...]

Chose any coffee shop in China, look in the trash can, and what you will find is piles of needless waste. Paper cups, plastic lids, and cup sleeves. Components of a coffee ritual that required energy and materials to produce, were transported 1000s of miles to the store, were given a useful life measured in [...]

One of the more popular topics in China these days is the impact of social media. It’s popular (in my eyes) for two reasons. The first is that firms in China see the potential in the platform as a way to reach consumers, and develop loyalty. The other is the fact that social media has [...]

The morning while havinga  coffee with the CSR manager of a large retailer, he mentioned the fact that on a semi-frequent basis he would find himself going around the office shutting off computers.  After working hours. That while his firm, in his opinion, had done a good job of developing and communicating a framework for [...]

While shopping at my local grocery store this week, I was confronted by a member of TESCO’s staff who would not accept naked fruit. Everything had to be bagged to be weighed. When I mentioned the fact that he wasn’t thinking about the environment, he said “only foreigners care about the environment”. It was a [...]